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MUJI

Concept

Graphic Design

以無印良品的形象為前提,設計出兩款不同風格的形象海報,無印良品提倡減少人為加工浪費回歸材料自然本身的理念而受到大眾喜愛。因此在設計上以自然物手工排例成「無印良品」四字,另外下圖則是把「無印良品」的筆劃拆開再以陰影表現,提倡最低限度的人為加工。

 

Due to the branding image of Muji‭, ‬I designed two different kinds of branding identity posters‭. ‬The left one was capturing the strokes from the words‭ "‬無印良品‭" ‬and used shadow to present it‭, ‬hoping to promote the simplism living style‭. ‬The right top was using the natural stuff to craft the brand name of‭ "‬MUJI‭", ‬promoting the nature life of less wasting or processing‭.‬

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